Design Challenge: Baker Monroe, a commercial real estate law firm based out of the DFW metro, needed a new identity after gaining a third partner at the beginning of 2024.

The identity was updated to have a much more modern feel while still retaining many of the elements from the original wordmark. Color, typeface, and shape were kept and built upon to keep company recognition high while still offering a fresh feel for the firm.

*This was a freelance job